The name might seem a bit self-rightious, but should be taken with a smile. We are a group of passionated fitness Enthusiasts & Competitive Bodybuilders, who started the adventure of developing a business the way we found it intentional. Selling a product, is for us not only an idea of Margins and Profit, though it might be tempting at some points. But the idea and fundament behind the company, is to offer and distribute products we can stand behind, and recommend. Some might tell you, that their product is the best - But in a world where marketing drives the sales, there is still Niché companies, whom find themselves batteling with the giants. We like the smaller companies, driven with passion, and do not always support the Giants.
Selling products, from niché companies, is not always without trouble. It takes a huge effort for our staff to gather the right and adequate information for our customers. This would also show on the amount of information we try to publish, without stepping on anyones toes.